Marketing isn't exactly what you signed up for.
But as a small business or non-profit leader, you get to wear the marketing hat anyway.
While you know the impact good marketing could have for your organization, it's hard to know where to start or what to focus on. It's even harder to know if you're doing it "right."
Let's take a step back and figure this out. Together.
Group coaching that gets results.
Learn and do at a pace that works for you.
Biweekly 90-minute sessions to learn proven marketing strategies.
Accountability to get your marketing tasks done.
Access to the collective wisdom of a peer group of leaders.
Monthly "office hours" to get feedback and insight.
Marketing templates and resources.
Confidence that your marketing is doing its job.
"Dana's workshops have been invaluable to our organization. From the intentionality of the curriculum to Dana's expert feedback to the warm connections made with like-minded participants, this was an empowering experience.
The lessons learned in messaging, website design, and content strategy are game-changers for our organization and ones I can't wait to take back to my team."
Dorothy Martindale
Ruling Our Experiences
Get what you need without getting overwhelmed.
Each month, we decide—as a group—what one topic to tackle next.
Connecting with your email list.
Creating great social media content.
Writing and designing a website that works.
Crafting a one-page marketing plan.
Using storytelling in your marketing
Real-life lead
generation strategies.
Writing your
elevator pitch.
Setting and tracking marketing goals.
You've got this.
Over the last 20+ years, I've helped some powerhouse brands with their marketing—the kind with lots of money to spend and lots of people to do the work.
I created Marketing Accelerator so leaders with resource constraints can still have the marketing they need to make big things happen in their organization.
If that's you, jump in! I can't wait to meet you.
Don't just learn about marketing.
Make your marketing happen.
Coaching & Accountability
Get personalized guidance so you know what to do—and support so you get it done.
Feel Creative
& Confident
Tap into your creativity (I promise it's there!) and feel sure you're doing the right things in the right order.
Save Time
& Money
Focus your limited resources on the marketing "stuff" that actually helps you reach your goals.
Check "marketing" off your list.
Say yes
to help.
Jump in to Marketing Accelerator at the start of any month, which is when we turn our attention to a new topic.
Get stuff
done.
We alternate between learning and doing, so you can keep up (and make quick progress!).
Celebrate new opportunities.
Get excited about what strong marketing can do for your organization and for the people you serve.
You might be wondering...
“Is this the right fit for me or my team?” These workshops are perfect for small business owners, solopreneurs/ entrepreneurs, and social enterprise or nonprofit leaders who have less than $350k in annual top-line revenue* and are:
- Primarily responsible for marketing implementation.
- Helping to make (or making) decisions for marketing implementation.
- Goal-oriented.
- Motivated to grow their business or organization's impact.
- Time-constrained.
- Interested in upping their marketing skills.
- Needing expert guidance and support.
- Ready to roll up their sleeves and get to work.
*Marketing Accelerator is open to brands with higher revenue, but I ask that we have a quick chat first. More revenue often means more team members and more complex marketing issues, and sometimes those situations are better addressed in a one-on-one setting. Still not sure? Send me an email .
“How long should someone participate?” Great question! You can participate for as many months as you like—even if it's just one. Most folks stick around for about 6 months so they can tackle many different aspects of their marketing.
“I want to do this but I feel like I am already too busy.” I hear you and have been there. Marketing Accelerator isn't about adding more to your plate. Your participation will bring focus and direction to your marketing efforts, ultimately saving you time.
“Can I join at any time?” You can join Marketing Accelerator at any point during the year. You'll just need to start at the beginning of a month, which is when we kick off new topics.
“What if I have to miss a week?” All sessions are recorded. I encourage you to come live whenever possible, though. The group interaction is invaluable!
“I have someone helping me with my marketing. Can they participate, too?” Yes! I'd love to have you and a colleague join. I do ask that you keep it to one other person joining you. If you'd like more folks to participate, contact me about one-on-one coaching sessions.
Not quite ready to jump in?
No worries! Let me know what marketing topic(s) you're most interested in, and I'll send you a related tip and resource.
I'll also give you a heads-up when those topics are up next in Marketing Accelerator.